It was just a matter of days ago. A single moment now etched, actually deeply engraved, in time. A moment that for many lives has changed life forever.
And it was spotted so randomly, half way across the world, half way through a long-haul journey. Half-focused, half awake. Nairobi was under attack. Again.
Immediately eyes filled, heart dropped, blood heated and the voice in the back of my head rose: “Again!”
Once again a nation that has experienced far too many attacks on its people, its security, its stability and therefore its image in its history, is hit. Again.
15.01 2019 – an attack at a well-known hotel in Westlands, a popular, modern suburb in the nation’s capital, by the Islamist militant group Al-Shabaab, sees the news cameras and social media of the world turn to the scenes unfolding outside the DusitD2 hotel. Scenes feared by cities across the globe, yet seen to often in today’s times of global conflict, eclipse what should be the images that represent the vibrant, confident, characterful and proud DNA of the city of Nairobi, and people of Kenya per se. By the time the dust at the DusitD2 had settled on 16.01.2019, over 20 souls were lost, over 700 evacuees were trying to banish the horror of the experience from their minds and hearts while their bodies healed. Officials, able to contain the situation swiftly (just 20 hrs), were trying to manage the damage to the country beyond the immediate and the obvious. The lingering threat to the magic of Magical Kenya, and magical Kenyans: their image, and their spirit.
When moments of crisis occur, whether acts of God, acts of Mother Nature, or acts of angry men and women, in today’s world of global media, traditional and new media, it is so easy for people thankfully uninvolved, near and far, to simply sit back and watch, safely and comfortably, through screens large and small. Sadly, many quickly feel the desire to also start commenting, whether accurately informed or not, more often hurtful than not. Silence is broken only through social media comments.
These are times, however, when touch is more important than technology. Immediate response should be prayers and support, not opinions and speculation. Such was the instinctive response that day, in those initial moments of the Nairobi attacks. With eyes filling with tears, call were made, reaching out to Kenyans loved as colleagues, friends, citizens, to let them know they were not alone.
Why? because this horror was happening to Kenyans – this is NOT who they are. These are people, not profiles. This was real, this was raw, it is terrifying. Adrenaline was flowing. Fear was mounting, uncertainty was spreading. Prayers were needed. Now.
For one increasingly involved in professional and personal media messaging, it was an interesting moment of truth. True nature rapidly rose to the top: touch, quickly, directly, compassionately. The tech is for transmitting prayers only.
As the days post-attack unfolded, the remarkable strength of spirit of the people of Kenya shone through, again, through their presence both live and online. Because of this the global community rallied around the nation, holding back on judgment and resulting punishment through such blocks to economy, society and identity such as travel advisories and investment alerts.
Magical Kenya’s magic is because of its people, and their ability to stand together, #KenyaStrong.
The spirit of Kenya, Kenyans, burns bright.
Courage takes strength of character – a strength that is able to stand up to attacks of people, place, principle and promise. So too does support, wherever in the world it may be needed, wherever next the world’s eyes are suddenly turned.
Just a few hours to go before the sun has set, the bubbles have chilled, the candles have been lit, the finest is neatly fitted on, the friends and family gather, and the clock’s countdown begins. 2019 is so very close.
For all the excitement, freshness, energy and inspiration the thought of a new year unlocks in mind and heart, in moments such as these there is a hushed voice one is able to hear within one’s head – “slow down, not so fast.” These precious, last few hours of the year about to close are to be savoured by quietly, thoughtfully looking back, not wasted by rushing forward.
What a waste it would be to not pause and reflect back on all that has taken place, all that has played a part in shaping not just the year, but oneself. As has become the norm, the past year has been one with moments beyond expectation, beyond comprehension, and even beyond fiction. Moments of both triumph and tragedy, for the world, and for one’s own world, created distinct bookmarks that will shape the chapter soon to be simply titled ‘2018’. Add in intense personal milestones – births, birthdays, greetings of welcome, and goodbyes – and the combination becomes a heady cocktail. Bitter, sweet, sour, savoury, smooth, sharp, undetectable, ever-lingering….the ingredients all came together, not always tastefully and digestibly, but somehow digestibly. There was no choice but to drink it in.
Why? Because through the year, through all of the moments, memories, milestones, and madness, this is now a signature cocktail – created by, and for, you. Never before blended, never again to be created. A, your, original.
What a waste it would be to quickly throw aside this unique creation, this time, these last hours, without raising a glass to the year present that will soon, so soon, be a year ‘past’.
And so, as 2018 counts down to a close, may your heart feel gentle wave of silence wash over it – a silence that instinctively causes you to close your eyes, allow those signature moments to surface with the help of your mind’s eye, feel the invaluable part that each and every one has played – good and bad, high and low, perceived blessing and curse – and release a quiet whisper of ‘Thank You’ as you blow a kiss goodbye.
May the final sunset of this year reflect back onto you a warmth, and wink, for all that 2018 has been. And may tomorrow’s first sunrise greet you with an exciting, inviting, embracing smile of “Now let’s begin!!”
As predictable and understandable as it may be, its invisibility means we get caught off guard.
Year after year, it sneaks in. Slowly, unsuspectingly, the symptoms start to reveal themselves:
days feel longer,
tempers shorter,
and tolerance levels even shorter still.
As darkness eclipses sunshine earlier and earlier, sense of humour fades.
Inner voices of cross, irritated, impatience commentary become louder and louder. The fatigue feels endless. The ability to rise above increasingly challenging.
And then they start….those all too familiar sounds of the season: Christmas carols.
Suddenly it all makes sense. It’s that time of year again, that time when, after months and months of tireless positivity and productivity, your inner voices starts to whisper, louder and louder, “I’m tired!”
We all know the feeling – when a new year begins, 365 (sometimes 366) days of ‘doing’ are ahead of us. Turning the page into a new calendar year is nothing but wonderful, powerful, joyful. The risks and challenges that lay ahead? Those are the sources of growth, of getting outside one’s comfort zone to discover what more one can become, can achieve, can celebrate.
Today’s day and age of 24/7/365 connectivity has turned millions upon millions across the world into steadfast soldiers of the working world, be it profession or vocation or both, entering January each year with excitement, optimism and extra battery refills to keep energy and delivery strong. Into the year one marches, twelve months of possibility stretched out in front of us. The blessing of all that can be becomes the fuel for the year’s momentum of motion, of meaning, of moments of magic.
Why? Because with each new year comes new hopes, new prayers, new resolutions, new emotions. No matter how hectic the list may be, there is a bounce in step at the newness, freshness, possibility of the months head. Milestones pass as the months move on. The thought of counting down to the end of the year is a futile one. There is so much time ahead, and we all to busy getting on the the busyness of daily business, be it personal or professional, that pausing to count is academic. For what purpose?
Then suddenly, somehow, suddenly, the direction of the year changes. We’re in November, which means there are only a matter of days to go before December begins the countdown to the end of the year. It is no longer about looking forward from the start line to all that can be done. It becomes about looking backwards from the finish at all that must be done to ensure commitments made are fulfilled, promises are kept.
Needless to say, it creates a deep change in body, mind and spirit. A heaviness sets in. So much to do, so little time.
But what is about reaching around Day 330?? What is it that makes each new day feel heavy? How can this be? And in a quiet whisper to ourselves, we ask,: ‘how can that growly person looking back in the mirror be me?’
Realising this, the reality of timing, of it being ‘that time of year again’, seems too simple an explanation. And yet it is the only rationale needed. It is the simple truth.
All it takes is the sound of a little drummer boy playing his pa-rum-pum-pum-pum, or the sight of an angel’s wing twinkling in the night’s dark sky, to make one’s heart pause, breathe in, find a place of calm, know that the finish line is near, and know it’s okay to feel the fatigue of the many months that have passed.
For those in the global travel industry, this is when the heart of why we do what we do goes to the fore: creating opportunities for people to pause, whether with those loved or even alone, and allow the time to be used for self-care. As proud practitioners of a sector that has become one of the most critical worldwide for not just in growth of economies, societies, cultures and communities, but for global unity, safety, security and opportunity, so easily we get caught up in the ‘where’, ‘how’, ‘what’ and ‘when’ of travel. It is at this time of year when we the travel community, as travellers ourselves, start to focus on the ‘why’ – because we too are so in need of a holiday. No further analysis required.
Whatever one’s faith, whatever awaits at the finish line, those sweet moments are the end of the year are near.
Close your eyes, open your heart, hear that soft, soothing sound: pa-rum-pum-pum-pum, pa-rum-pum-pum-pum, pa-rum-pum-pum-pum. And….breathe.
Onward, stepping forward in to the rhythm of the little drummer boy’s beat: pa-rum-pum-pum-pum.
French playwright Victor Hugo one said, beautifully and poignantly,: “Nothing is more powerful than an idea whose time has come.”
This statement, reflecting the moment when a small ember breaks free into a flame, perfectly captures these times for global tourism.
Never before has the value of the sector been so clearly exposed, so concretely measured, so collectively appreciated, inside and outside the sector. Never before has the global industry been so aligned in working together to maximise the enrichment of travel for travellers, and the benefit of travel for destinations. Never before has the role and responsibility of stakeholders across the tourism delivery chain been taken so seriously.
Because, never before has the role of global tourism as a ‘force for good‘ been so desperately needed.
The times in which we live can, so easily, feel so selfishly separating. Lines of division are being tested, not in their opportunity for removal, but in their threat of re-drawing. Walls vs bridges. Fear vs hope. Today vs tomorrow. As much as technology and travel have increased out ‘connectivity‘, sadly the stirring sentiments of division are bubbling aggressively, and audibly, to the surface. Social media is becoming increasingly anti-social. The global community is becoming increasingly local.
But then there is tourism – the only sector in the world that proactively, purposefully and proudly unites people of different places, different cultures, different faiths and different ways of living because of a desire, a genuine desire, to learn about, understand, and appreciate these differences, and in so doing, finding a common bond through shared time, shared values, shared appreciation. The only industry into which people invest their precious time, energy, money and dreams into this discovery of not just the world around them, but themselves.
For leaders in the tourism industry, the business case of the sector is a solid one. With global demand growing at a consistent 4%-5%+ since 2010, and future growth showing signs of sustained performance to 2030 and beyond, how does one prioritise? The number of moving parts is ever-increasing: increased momentum of travel excitement from existing source markets, along with new destinations, niches and travellers, reinforcing both the strength and that resilience of the sector, making for intense demands on the time and attention of leaders.
What new industry opportunities need to be understood and leveraged? What competitor activity must be carefully monitored? What geo-political and/or climatic challenges are critical to watch out for, and protect one’s businesses from? How does one power and protect performance?
For most leaders, the bottom line is top of mind.
But then there are the exceptions – leaders who have a different way of measuring performance – prioritising investments of time, energy and budget, and of measuring ROI. ROI is not simply ‘return on investment‘: default metrics: visitor numbers, revenue generation, margin. The measures of success are deeper, farther reaching, and more fundamentally enduring.
It is about ‘return on impact‘ – the difference travellers can make in the places to which they travel.
One such leader is one preferring to lead by example rather than by exhibitionism. Brett Tollman, Chief Executive of The Travel Corporation (TTC), the world’s largest, family owned and lead travel company serving, through its portfolio of almost 30 award winning travel brands, touching 70 countries across the globe with its over 1.9 million guests.
Knowing this officer and gentleman of the global travel community both professionally and personally, I am confident that he will be instinctively shying as the spotlight shifts in his direction. For this, I apologise. Sometimes, however, the brightness of the light must be endured, as what it reveals is vital to sharing lessons in leadership, full-circle leadership.
Why Brett? Because he knows that travel matters. He quietly, yet deeply and passionately, recognises the ability that travel has to uplift the lives of individuals, communities, societies and environments of the places that TTC takes its almost two million travellers per annum. And importantly, he knows that for all of the blessing, learning and enriching travel brings those who travel, a direct responsibility exists for his business, and his millions of travellers, to play a direct part in protecting the people and places kind and caring enough to welcome them into their home.
Why now? Because unbeknownst to so many, millions, this marks the 10th Anniversary of TTC’s not-for-profit foundation, Treadright, that was created by Brett and his family – as the ‘giving back’ half of the circle, which it now does through its 50+ sustainable tourism projects worldwide.
With Brett as the Foundation’s tireless champion, TreadRight grows in strength and impact each and every day, sensitive to the challenges faced by communities and ecosystems across the globe, finding ways to make a difference through TTC’s brands and guests turning their love of travel into appreciation-in-action.
An astute businessman whose life’s work and love is travel, for Brett the creation and enduring commitment to TreadRight as a force for protection, preservation and promotion of people, wildlife and planet is not about strategy. It’s about responsibility and gratitude. It’s as simple as that. Because travel matters.
Why this blog piece dedicated to TreadRight’s 10th Anniversary? To Brett?
Because example matters.
The below video is all one needs to see, hear, feel to understand. And to ‘get’ the need to step up, honouring the blessing at the heart of our travels across the world.
In today’s interconnected world, magnifying the messages and voices of leaders quietly leading by example, is simply the right thing to do. And it is an honour to do so.
Happy 10th Anniversary, TreadRight Foundation. And thank you, millions of times over. x
For billions across the globe, the beginning of a new year is a time for renewal – renewal of health, renewal of hope, renewal of heart.
It is a time of refocusing on what can and should take priority.
Promises are made to oneself, to others. Purpose finds a way to eclipse understandable frustration, fatigue and often fear that creeps in as a year comes to ts conclusion. Turning the calendar to a new year seems to give permission to forgive, forget, and forge forward with greater energy, commitment and compassion…with a quiet prayer in heart that this fresh sense of spirit will endure in the months ahead, keeping personal aspirations, ambitions and affirmations buoyant, bold and befitting the gift of being able to begin again.
For tens of thousands of people across the UN world, be their involvement direct or indirect, this same spirit of ‘new year’ occurs not on January, bu in September, as the UN General Assembly takes over New York City. For over a week, global leaders of countries, corporations, institutions and ideologies come together to set the agenda for the global community. It is an invaluable time re-aligning operations, re-inspiring allies, re-positioning shared purpose, and where needed, reminding of what is shared. The UN GA programme is intense, in both areas of focus and individuals, messages and messengers capable of causing shock waves reaching far and wide. Not to mention logistical gridlock across one of the world’s most active international cities of commerce and politics.
And yet, for all of its pains of process, the UN GA remains an essential event on the calendar of not only global leaders of independent nations and corporations, but that of global idealists.
Why? Why does it matter?
Simply this: because idealists need to know they are not alone. In so many ways the UN GA acts not only as a call to action for the future, but a poignant confession of where we are today. As stated by HE Antonio Guterres, Secretary General of the United Nations in his Opening address of the 73rd United Nations General Assembly:
“Our world is suffering from a bad case of ‘Trust Deficit Disorder.’ People are feeling troubled and insecure. Trust is at a breaking point. Trust in national institutions. Trust among states. Trust in the rules-based global order. Within countries, people are losing faith in political establishments, polarization is on the rise and populism is on the march. Among countries, cooperation is less certain and more difficult. Divisions in our Security Council are stark. Trust in global governance is also fragile, as 21st-century challenges outpace 20th-century institutions and mindsets. We have never had a true system of global governance, much less a fully democratic one.”
Someone had to say it.
But stopping there is not an option. The future narrative must be one that allows us to rise about, to reach out to our better angels, reminding ourselves of the greater ‘why’, not getting caught up int eh ‘who’, or ‘how much’.
Which is why Guterres continues, and concludes, with,:
“Still, across many decades, we established solid foundations for international cooperation. We came together as united nations to build institutions, norms and rules to advance our shared interests. As our Secretary-General, Kofi Annan, once reminded us: “We share a common destiny. We can master it only if we face it together. And that, my friends, is why we have the United Nations. Our future rests on solidarity. We must repair broken trust. We must reinvigorate our multilateral project. And we must uphold dignity for one and for all.”
Sometimes, increasingly in these times, optimism and idealism can feel a quest beyond strength, beyond validity. Beyond individual credibility. Which is exactly why, 9 months into a year, the UN GA is such an important reboot of hope, bringing together people who seek to turn to our better angels, hushing the noise, even if for just a short while, to have idealism re-fed.
Because the reality is this – in our times of social (and unsocial) media connections and emojis of appreciation (or not), never have people felt more alone. The power of the UN GA is that it reaffirms a social network of a global community truly committed to, and hopeful for, a world where we actively, tirelessly, impatiently and unapologetically work for something greater than oneself. Where meeting a stranger in a hotel elevator allows for recognition that, whoever they are, they are here for the same shared purpose.
And whoever one is, their idealistic heart is not alone.
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