ANITA MENDIRATTA & Associates (AM&A) is a globally recognised strategic consulting firm, renowned for its unique expertise in making the critical connections between tourism, aviation, and development. Founded by Anita Mendiratta, AM&A has carved out a prominent role in helping both public and private sector entities navigate the complexities of sustainable growth and development when facing opportunity, as well as stability and recovery in times of crisis. Through a deep understanding of the intricate relationship between tourism, aviation, and development, AM&A is trusted by leaders worldwide, becoming a go-to source of guidance and confidence.
MISSION AND FOCUS
At the core of AM&A is a clear mission: to support high-level government and business leaders in building sustainable, purposeful performance to unlock inspiring possibilities. The firm is deeply committed to providing direction, insight, and inspiration for destination development, unity, identity, and competitiveness on the global stage. AM&A’s ability to work across multiple sectors, especially the vital intersections between tourism, aviation, and development, ensures that the solid, strategic direction AM&A offers reinforces the economic, social, cultural and environmental imperatives central to sustainable, equitable growth and development of nations and businesses.
THE AM&A DIFFERENCE:
What sets AM&A apart is its meticulous attention to each client’s unique needs. Whether guiding a government through a long-term tourism growth plan or supporting a multinational corporation in a time of crisis, AM&A’s thoughtfully tailored approach ensures that every challenge and opportunity is met with clarity, confidence, and a clear eye toward embedding unity and sustainability. Anita and her team are deeply respected for their ability to weave expertise – especially as regards tourism and aviation – into broader development context, creating outcomes that matter on a global scale.
AM&A offers a suite of services critical to the growth and development of destinations and organizations, including:
- Strategic growth planning
- Policy creation and implementation
- Destination brand activation
- Mega-event management
- Capital project evaluations
- Crisis communication and management
- Reputation and visitor experience excellence
Trusted by leaders around the world, AM&A continues to be a source of invaluable direction for governments and businesses seeking to grow and thrive in a rapidly changing global landscape.
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